• A wealth of knowledge and experience
    Over 130 years of experience in consumer testing allow us to provide comprehensive research planning for your project, followed by a full analysis and expert interpretation. We identify opportunities to learn at every stage and align our methods with your product and business questions to give you the answers you need.
  • Superior fieldwork principles
    We screen and then re-screen respondents to ensure that the participants are qualified. We make it a priority to ensure the consumers in our studies are those needed to assess your product. Strict protocols accompany our preparation, product handling and serving plans. We triple check every serve to each respondent and doublecheck all data entry to ensure accurate measurements.
  • A complete toolbox
    Our blended research combines many techniques and styles to create a form-fitting approach to your problem. We never rely on, or are satisfied with, using a few standard tools. Reviewing your problem from multiple angles ensures that our decision-making process becomes even more precise.
  • Project consulting
    From day one, we will consult with you on the questions you have, the outcome you’re seeking and the products being tested. Our consulting service spans the entire test, helping identify the key questions for consumers, analyzing and interpreting the data, and most importantly—helping you understand how to put the information to work to make a better product.
  • Program consulting
    With our depth of experience, we can help your team analyze and design a sensory program that fits your corporate needs. Whether you have a large team of sensory professionals or a team of one, we can help identify the activities, skills and tests that will benefit your company and the products you make.

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